Here’s how Citibank described the combined entity in a note: “No other players match Yoox/NAP’s breadth of sourcing, client base, geographic reach, technological know-how, logistics efficiency and luxury expertise and relationships.”
Yes, presumably that means you, Amazon.
On the plus side, the combination of the two, which will be most apparent in their back-office operations, may lead to much better, faster delivery globally, more fun content on both sites (the Yoox chief executive, Federico Marchetti, calls the brand an “enter-tailer” — i.e., an entertaining e-tailer — while Net is more editorial in nature) and more personally tailored interaction.
The latter being, for me, the one eyebrow-raising bit of this marriage of equals.
After all, just think about the customer information now available to the group, which between the main sites (yoox.com and netaporter.com) and their fully owned brethren (theoutnet.com, mrporter.com, shoescribe.com and thecorner.com) will have a giant foothold in beauty, men’s wear, women’s wear, sale shopping and shoe shopping.
1. Walk in a pack looking for a party. Upperclassmen will "Moo" at you because you look like a heard…
Gamedays are treated like a national holiday here at PSU. If you wear any of these adorable outfits, you will…
College, it’s the time of your life. But the road to academic excellence can be a bumpy one. Especially during…
Along with the score of the game and the weather, the most important part of any game day is your…
Nothing sucks more than having lifeless and boring dorm room. However, Fordham students don’t have that problem. Whether you’re in…
If you go to U of A, you know that fashion plays a huge role whenever you’re making an appearance…
