10 Green Beauty Brands You Have To Try
Did you know that skin is the human body’s biggest organ and it absorbs up to 60% of what it comes in contact with? With that information, it makes you want to think twice about the products you use on your skin especially your face. When it comes to green beauty, it used to be a few select brands that lacked variety, pigmentation and variety. However, with the boom in eco-consciousness, there are endless amounts of brands that offer high-quality products that are good for you and good for the Earth. If you are new to green beauty or just want to freshen up your makeup collection, check out these ten eco-friendly beauty brands you have to try!
1. Antonym Cosmetics
With the intention of creating an all-natural beauty brand that didn’t sacrifice quality, Valerie Giraud founded Antonym Cosmetics. Their makeup and brushes are cruelty-free, gentle on the skin and pack a punch. The company’s goal is to provide natural makeup that is highly pigmented and lasts all day. They don’t test on animals, their products are vegan and organic so it’s a win-win-win for your makeup bag! Check out their packaging that is also eco-friendly using packaging that helps reduce waste!
2. W3ll People
Priding themselves on providing the trifecta: natural ingredients, social responsibility and advanced performance, this company offers some of the best non-toxic and green beauty products around. Their products are hand-crafted in small batches in the US using hydrating and therapeutic botanicals like aloe and green tea. The founders, who include a celebrity makeup artist, dermatologist and health and wellness fanatic, strive every day to make products that your skin and the Earth will love.
3. ILIA Beauty
If you want a green beauty brand that does double duty as makeup and skincare, check this company out! Their products are safe, potent and designed to revive and protect your skin so you can look gorgeous while feeling great about what you are wearing! On top of their botanical, all-natural and hand-selected ingredients, all their products contain SPF to protect your skin from the harsh sun. If that isn’t enough, they also package their products sustainably and support TerraCycle’s Zero Waste Box which allows makeup lovers to send in their used makeup products so the packaging can be recycled!
4. Tata Harper
A pioneer in natural skincare, this company set out to find the highest possible quality of ingredients to make uncompromisingly green beauty products that are as good for you as they are for the earth. All their products are made in Vermont on the Harper organic family farm. Along with organic formulas, all the products are packaged in recyclable glass and in recycled paper printed with soy ink. Every aspect of their company from the beginning of production to the recycling of the packaging after you use the last drop is as green as it gets!
5. Fat and the Moon
With the belief that self-care is earth care, you won’t find a more green beauty brand that focuses on the connection to our skin to the outside world. With products that come from a legacy of healers and herbalists, you can be sure that they feature ingredients that heal your skin as you use them. From makeup to lotion to daily necessities, this company makes it all. All their products are packaged sustainably in reusable or recyclable containers to help the earth after you are done helping your skin!
6. RMS Beauty
With a mission to create a luxury clean beauty brand, founder makeup artist Rose-Marie Swift started her company ten years ago. Using raw ingredients, you can be sure that you are getting high-quality ingredients that are in their original form, natural and ready for your skin to use to heal and thrive. All ingredients are made to let your natural beauty shine through and the mix of vitamin and mineral-filled ingredients will support your skin long after you remove the makeup. As an added bonus, all their products are all packaged in minimalistic, recycled or recyclable containers.
7. Juice Beauty
Formulated with all organic ingredients, Juice Beauty goes beyond simply natural beauty and assures that their products are the OG-original green beauty products. Starting with a juice base made of aloe, jojoba, grape seed, and shea then infused with citrus fruits, each product moves from there to be formulated to make your beautiful without fillers, chemicals or even added water. From the greenest skincare products to the plant pigmented makeup, all their products will make you feel good about using them. All ingredients are purchased from US organic farms and the products are produced using solar energy to protect the earth as well as your skin!
8. 100% Pure
100% Pure isn’t just the company name, it’s their ingredient list and company philosophy. With the mission to create the purest, healthiest products on the market while educating others on why caring about natural ingredients is so important. The company’s products contain only the highest quality botanicals that are nourishing and good for the skin as well as the earth. Beyond the skincare products, their makeup is also incredibly green, using fruit juices to tint and give pigment! In addition to the green products, the company also donates money for each purchase towards planting trees or feeding shelter pups!
9. Elate Cosmetics
A firm believer in conscious beauty, Elate founder Melodie Reynolds created her beauty brand with the intention of treating everyone from the creators to the users are treated ethically and fairly. All the ingredients are organic or fair-trade with sustainable packaging including glass and bamboo containers. The company also offers capsule makeup kits to allow yourself to simplify your makeup collection down to one bamboo container with the essentials. You’ll love the nourishing ingredients, the companies values and the packaging, that will look beautiful out on display!
10. Clean Faced Cosmetics
Finally, if you are looking to support a small business while supporting the earth, check out this Etsy shop! Based in Michigan, owner/operator/creator Laura hand makes all of her vegan, zero-waste products that users rave about. With the promise that she only tests on friends NOT animals, you can feel good about using her products that promote health and wellness as well as beauty. The products are highly pigmented, last a long time and feel great on your skin. The best part about the zero-waste aspect of her shop is she will reuse containers or use your own containers if you send them in so not only will you be treating your skin to green beauty but you will be sustainable while you do it!
Do you have a favorite green beauty brand? Share it below!Â
Emily Bell is a graduate of Central Michigan University with a degree in Journalism with a Public Relations concentration. She currently lives with her husband and dog on the coast in Florida.