2022 has consisted of numerous beauty launches, introducing the newest brands and limited edition products from Glossier’s seasonal Balm Dot Com release to I Heart Revolutions collab with an iconic Dreamworks Animation film. These trending makeup brands and releases are refreshingly unique and to-die-for in the eyes of beauty lovers. Continue reading to discover some of 2022’s trending makeup brands featuring their latest product releases.
First launched back in 2014, this beauty brand has built a pleasingly reputable image from their iconic pink hoodie seen being worn by actor Timothee Chalamet, to their uniquely packaged moisturizing lip balm arriving in a squeezable tube. The brand effectively advertises easy-to-apply products that aim for a naturally admirable look with an online-based store. More recently, the brand has had two notable moments involving singer Olivia Rodrigo and the hot chocolate brand Swiss Miss. The singer began a recent partnership with Glossier releasing monochromatic eye shadows and lip tones with a limited edition signature makeup bag, making the brand all the more successful. On top of this iconic partnership they released a Swiss Miss edition Balm Dot Com, arriving in red and baby blue packaging with a hot chocolate inspired lip balm.
Charlotte Tilbury is a stunning beauty brand that is best-known for their instagrammable foundation, blush and lip colors. Earlier this year, the brands Magic Wand Blush became a social media hit after individuals discovered that it was commonly worn by popular models and musicians, such as Madison Beer. Recently in September, the brand launched their newest holiday product, the Hypnotizing Pop Shot Eyeshadows, available in four monochromatic colors and being priced at $34. This eyeshadow is the perfect product to have in your makeup bag for the approaching holiday season!
The makeup brand I Heart Revolution makes one-of-a-kind, cruelty-free makeup products with a wide selection of stores to purchase from, including common beauty franchises like Sephora to your dependable local drug store, CVS Pharmacy. The brand recently released a I Heart Revolution X Shrek collaboration, resulting the product becoming a TikTok sensation with buyers showcasing it on their accounts. The collab features multiple products that act as a tribute to the past film, including a gingerbread man shaped highlighter, magic wand brushes and a fuzzy beauty headband with notable Shrek ears. If you are a fan of this iconic Dreamworks Animation film, be sure to pick up a pair of Shrek ears and some eyeshadow at your local drug store!
Packed with incomparable Korean innovation, this beauty brand features blush in the form of heart-shaped stamps and “beauty bentos” with multiple eyeshadows and mascaras arriving all in one unique packaging. Because of this unique take on makeup, the brand has thrived with beauty lovers everywhere since their recent 2018 launch. KAJA Beauty has had numerous new hit arrivals this year, including the Wink Lash Trio; a 3-in-1 mascara that includes lash primer, brow serum gel and volumizing and lengthening mascara. The product appears as a regular tube of mascara, but comes apart into three separate applicators, making the product outstandingly innovative when compared to others.
The Pat McGrath makeup line is reputable for their Hollywood popularity and quality products. This stunningly beautiful makeup is commonly used on celebrities and used by beauty gurus, making the brands recent holiday release a must-need for Pat McGrath fans everywhere. 2022’s seasonal holiday launch features pleasantly pigmented blushes and eyeshadow palettes with remarkable packaging. A few of these releases include their Divine Blush and Glow Cheek Palette featuring four different blushes, the Skin Fetish Divine Sublime Skin Highlighter, the Mini Nude Venus Lip Kit Duo and MTHRSHP MEGA Divine Face Palette Duo.
Merit Beauty is a makeup brand that is new to the beauty world, yet holds a powerful image for their uniquely packaged blushes and remarkably pigmented products. Best known for their glow serums, complexion sticks and tinted lip oils, the brand has already been recognized by Allure Beauty, Vogue, Elle, InStyle and Forbes for their top tier beauty products. The brand recently released a signature bag as a feature with every first order, along with a new complexion stick, sheer bronzer, perfecting complexion stick, highlighting balm and lightweight lipstick. The complexion stick holds a reputation for its unique purpose, functioning as a product that is “not a foundation or a concealer, but will replace both in your makeup bag.”
Holding a classy and sophisticated stance in the beauty world, CHANEL Beauty is popular for their stunning lipsticks, blushes and eyeshadows that hold an incomparable, strongly pigmented application. This years CHANEL holiday collection consists of eyeshadow palettes featuring copper, bronze and gold, highlighting powder imprinted with an image of the brands CHANEL No. 5 bottle, deep lipstick shades ranging from shiny to matte textures and brow gels for all skin complexions. These products hold the perfect sophistication that your makeup look needs for this holiday season.
Similar to CHANEL Beauty, Diors’ makeup line has a stronghold on the world of classy beauty products, and this years Holiday release features crimson, chromatic reds with delightful packaging featuring eye makeup tones that beauty lovers can’t get enough of. The brand is currently showcasing their stunning seasonal collection which features their limited edition Rouge Dior lipstick arriving in a vibrant red, a lipstick purse and their limited edition 5 Couleurs Couture with vibrant, neutral tones.
Simihaze Beauty features makeup products that hold the purpose of naturally complementing skin tones, complexions and facial structures. Featuring a unique brand-name imprint in each product, Simihaze Beautys’ newest launches include a Solar Tint Blush Duo, a Lightbeam Liquid Highlighter, Sun Wash Bronzing Powder and much more. Most known for their best-selling key chain lip balms, eye gems and baby lippies, this brand continues to stand out over others due to their individuality and ambience.
Listed as one of the top up-and-coming makeup brands of this year, DIBS Beauty introduces beauty products that grants users with “endless possibilities.” An example of one of these dimensional products is their best selling Desert Island Duo — a blush and bronzer conveniently combined into one stick. Other popular duo products include the brands Face-And-Body Highlighter and No Pressure Lip Duo. With a combination of quality product, strong pigment, dual packaging and complementing tones, this brand is everything that a makeup lover searching for application conveniency needs.
This award winning, up-to-date makeup brand is 100% vegan, cruelty free, palm oil free and uses plastic-free crayons for eyes, lips and cheeks. Like other rapidly growing beauty brands, they hold a reputation for duo products such as their Lip-To-Lid Balmies and Multi-Sticks. These products are meant for the user to apply them wherever they would like (but mostly on the cheeks, lips and eyelids ofcourse!). With vibrantly colored packaging and extremely skin-friendly product ingredients, this brand is meant for those wanting makeup that naturally complements their beauty.
This years trending makeup brands and limited edition products shape the route for the future of makeup. With newly designed features like duo packaging, completely planet-friendly ingredients and must-have collabs, 2022 beauty lovers are in for a treat.
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